Conversionations - Conversations About Conversion Optimization

S03E03 - Non CRO skills for CROs

In this episode we're joined by Elise Maile, Tim Stewart, Val Kroll and Manuel da Costa to discuss the soft skills and sales skills that CROs need beyond being able to build and run tests. These skills help Optimizers build transformational testing programs

S03E02 - Mythbusters Part 2

A continuation of Episode 1 where we pick up where we left off discussing the myths of best practices that are affecting CROs and the industry.

S03E01 - Mythbusters Part 1 - Busting the best practices in CRO

In this episode, we're putting all the best practices under a microscope. It's time to bust some myths about the long accepted best practices and question it.

S2E10 - The Past, Present & Future Of CRO going into the next decade

In this live version of the podcast, we talk about how CRO has evolved from 2010 and what it will evolve into in the next decade. A lot of interesting predictions for the upcoming decade and how to best prepare for those challenges.

S2EP09 - Experimentation Ops and why only few CRO teams get to the next level

Very few CRO teams escape their testing silo. We explore how Experimentation Ops make it possible to educated, engage and evangelise a testing culture. Host Manuel da Costa is joined by Valerie Kroll and Tim Stewart

S2EP08 - Why CRO project management is not enough

Traditional CRO project management or program management is not enough to make a testing program successful. In this podcast, we introduce you to ExperimentationOps which is going to transform your testing programs.

S2E07- Neuroeconomics & CRO in Australia

Nima Yassini from New Republique in Australia joins us for a conversation about the state of CRO down under. We also discuss the use of Neuroeconomics in CRO.

S2E06 - UX vs CRO

Guests include Unn Swanström from Doberman and Valerie Kroll from Search discovery. We discuss how UX and CROs work together or against each other and how to break down the silos to achieve the same goals.

S02EP5 - The Importance Of Peer Review In Experimentation

In this episode, we discuss the importance of an outside view to vet the quality of your experiments. Guests include Chad Sanderson and Tim Stewart

S02EP4 - The Best A/B Testing Tool - Revealed

What's the best A/B Testing tool. We reveal all in this episode