Experimentation, A/B Testing, CRO. Call it what you may. Conversionations is the podcast to listen to, to get your optimization fix. Hosted by Manuel da Costa along with guests Chad Sanderson, Tim Stewart and many more.
Episodes
Sunday Jun 02, 2019
Sunday Jun 02, 2019
CRO. Conversion Rate Optimization. Is it the right phrase to describe our daily activities as optimizers? In this episode, we discuss whether CRO is a good word to use and explore alternatives. Joined by Valerie Kroll (Search Discovery) & Connor Wilkinson (Asda Walmart)
Wednesday May 22, 2019
Wednesday May 22, 2019
In this episode, Alex Abell joins Manuel da Costa to discuss how making a personal connection with people you work with will transform your CRO program and break down silos
Wednesday May 15, 2019
Wednesday May 15, 2019
Joined by Chad Sanderson from Microsoft, Tim Stewart, and Alex Abell from Lunchpool to discuss the ethics of experimentation. Conversionations is the podcast for Conversion Optimizers brought to you by Effective Experiments
Sunday Apr 07, 2019
Sunday Apr 07, 2019
This episode features new guests Valerie Kroll (Search Discovery) and Guido Jansen joining Tim Stewart and Manuel da Costa to talk about the mistakes Conversion Optimizers are still making in 2018. Whilst the industry has matured, rookie errors are holding back CROs from truly achieving success.
Friday Apr 05, 2019
Friday Apr 05, 2019
Georgi Georgiev is the special guest joining Tim Stewart and Chad Sanderson talking about risk and rewards in CRO.
Tuesday Jul 03, 2018
Tuesday Jul 03, 2018
In this episode Tim Stewart takes charge as the host of Conversionations and talks to Chad Sanderson about Getting out of your comfort zone as a CRO.
Tuesday Jun 26, 2018
Tuesday Jun 26, 2018
In this podcast, Chad Sanderson and Manuel da Costa discuss the challenges of setting up a CRO program and introducing it to the wider organisation.
Monday Jun 18, 2018
Monday Jun 18, 2018
Joining us in this episode is Andrew Anderson who has a lot of experience in experimentation and offers a different approach to experimentation. Mid way through, we are joined by Chad Sanderson who takes up the questioning.
Monday Jun 18, 2018
Monday Jun 18, 2018
This episode sees Manuel da Costa joined by Tim Stewart and Paul Rouke talking about digital transformation and the maturity of the CRO industry
Monday May 28, 2018
Monday May 28, 2018
CRO Podcast with host Manuel da Costa and guests Tim Stewart and Chad Sanderson. In this episode we talk about how to set up and design an experiment the right way, dispel common misconceptions and touch on hypothesis building.